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Penn State Football: Single Game Public Tickets Move to Variable Pricing Structure For 2014 Season

by on January 14, 2014 3:26 PM

Have you wanted to make a Penn State game but couldn't because tickets were too expensive? Well here is some good news for you.

Penn State Athletics announced Tuesday a variable pricing structure for single game public football tickets during the 2014 season. Variable pricing determines individual game prices from many factors including expected demand for that game, and will provide more pricing choices for Penn State fans this season.

Penn State has long had a static model for pricing that has seen ticket prices all across the stadium much higher at face value than the prices found in the secondary market. The single game price change will have no impact on Penn State's seat licensing program for season tickets.

"We have been listening to our fans and as a result will extend a variable pricing structure for football for the first time this season," said Penn State athletic director Dave Joyner. "This structure provides more pricing choices to accommodate rising travel costs and tightening family budgets, while also ensuring that our season ticket holders are receiving a great value for their loyalty and support."

Single game tickets will go on sale to the general public in July. Tickets for some games will be sold for as little as $40 in certain areas of the stadium.

"Starting this past fall, we studied the Nittany Lion TicketExchange, other secondary markets and analyzed direct tickets sales patterns and prices," said Jeff Garner, Penn State Assistant Athletic Director for Ticket Sales and Service. "Using this data coupled with feedback from our fans, we feel we've developed the best system possible to give increased value to our season ticket holders, address the demand for more pricing options and put Penn State in a better position to fill Beaver Stadium game-in and game-out."

Penn State averaged 96,587 in 2013, good enough for fifth nationally but still well below Beaver Stadium's capacity of nearly 110,000.

Full prices by section can be seen by clicking the link here.

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Ben Jones covers Penn State football and basketball for StateCollege.com. He's on Twitter as @Ben_Jones88.
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