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John Hook

John Hook is the president of The Hook Group, a local management consulting firm, and active in several nonprofit organizations. Previously John spent 25 years in executive, management and marketing positions with regional and national firms. John lives in Ferguson Township with his wife Jackie and their two children.

Articles by John Hook

Christmas Is a Time to Think About How We Treat Others
Column
Christmas Is a Time to Think About How We Treat Others
81 weeks ago - StateCollege.com - John Hook
A greater knowledge and recognition of how others celebrate the holiday season may cause an occasional introspective moment. A moment when we think about about how we treat others. It is, after all, the season of peace, love, joy and goodwill towards men. [Read More]
Bidding Farewell to Treks on U.S. 322
Column
Bidding Farewell to Treks on U.S. 322
83 weeks ago - StateCollege.com - John Hook
For the last several years my wife and I have been driving up-and-down U.S. 322 to watch our son play club soccer, high school soccer and high school football. How much driving you ask? The car we bought on June 22, 2018 with five miles on the odometer (mostly our test-drive mileage), now has 12,844 [Read More]
Why Pennsylvania High School Soccer Should Be Moved to the Spring
Column
Why Pennsylvania High School Soccer Should Be Moved to the Spring
85 weeks ago - StateCollege.com - John Hook
The last few games this season, as in every other season, were played in continually worsening weather. It was mostly cold and windy but also rainy or snowy. And the forecast for continued play was only colder and windier and wetter. Which is why I would like to suggest that the PIAA make a change r [Read More]
It's Election Day, So Who Do I Blame?
Column
It's Election Day, So Who Do I Blame?
87 weeks ago - StateCollege.com - John Hook
Like many of my friends and neighbors I’ll spend a few moments today in a voting booth here in Happy Valley casting my ballot. And I’ll be casting that ballot while considering three recent experiences I’ve had with our government. [Read More]
The Light, and Humor, That Can Emerge from Darkness
Column
The Light, and Humor, That Can Emerge from Darkness
89 weeks ago - StateCollege.com - John Hook
Through the magic of social media Jackie and I have stayed updated on young Mason as he grows and spreads his wings here in Happy Valley. One of Mason’s always-developing skills is the ability to say the darndest things. He is so good at it that Jenn started sharing Mason’s humor with the world [Read More]
Stepping Outside the Comfort Zone of Brand Loyalty
Column
Stepping Outside the Comfort Zone of Brand Loyalty
91 weeks ago - StateCollege.com - John Hook
You CAN teach an old dog new tricks. I recently had to buy a vacuum cleaner for our house. For many people this is likely not a major consumer decision, but for me, buying a vacuum cleaner is a big purchase. [Read More]
Sympathy for the Punter (and the Cold, Wet Fans)
Column
Sympathy for the Punter (and the Cold, Wet Fans)
95 weeks ago - StateCollege.com - John Hook
As Penn State fans we were certainly pleased with the outcome of the game. Except, the manner in which those bragging rights were obtained was just a little disappointing for some members of our family. Not from anything Penn State did though. But that bone-chilling wet may have played a part in the [Read More]
My Summer Hot Takes
Column
My Summer Hot Takes
97 weeks ago - StateCollege.com - John Hook
In the spirit of a teacher asking their new class, “What did you do and learn this summer,” I present the following thoughts. Or as the students might say, my hot takes of summer. [Read More]
Amazon and a Repeating History of Retail
Column
Amazon and a Repeating History of Retail
99 weeks ago - StateCollege.com - John Hook
Imagine that. We’ve reached a time in history where you can get almost anything you want delivered to your home by one company. How convenient. [Read More]
Proving Who I Am Was Tougher Than I Thought It Would Be
Column
Proving Who I Am Was Tougher Than I Thought It Would Be
101 weeks ago - StateCollege.com - John Hook
Proving that I am who I say I am turned out to be not quite as easy as I thought. In completing the necessary documentation to apply for a passport, the birth certificate I have was deemed unacceptable. [Read More]
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